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Privacy Policy

1 Introduction

The website www.duffells.co.uk (the "Website") is owned and operated by M E Duffell Ltd. and the expressions "Duffells", "we" and "us" and "our" mean ME Duffell Ltd whose registered office is at ME Duffell Ltd, Unit 3 Commerce Way, 19 Commerce Park, Croydon, Surrey, CR0 4YL

This privacy policy (the "Privacy Policy") explains ME Duffell Ltd. policies on privacy in relation to personal data collected from users of the Website.

We take the privacy of the users of our Website seriously. We are keen to obtain, retain and process information (including your personal and sensitive data) in accordance with the applicable legislation, including the Data Protection Act 1998. We respect your right to privacy and we understand that, as a visitor to this Website you prefer to control your own personal information and preferences. For this reason, we may ask you to register or to provide personal information and preferences when you visit certain areas of the Website or request information.

This Privacy Policy explains our policies on privacy in relation to personal data collected from users of the Website. This Privacy Policy forms part of the Conditions of use of the Website. By using the Website and the services on the Website, you consent to the collection and use of your personal data by us for the purposes authorised below and for any other purpose which is reasonably necessary for the provision of the proper administration of our relationship with you and the Website.

2 What information do we collect?

We collect the information provided by you when you use this Website and other of the services on the Website and on registration.

We may collect additional information in connection with your participation in any promotions or competitions offered by us and information you provide when giving us feedback or completing profile forms and questionnaires. We also monitor customer traffic patterns and the use of the Website which enables us to improve the service we provide.

3 Changes to our policy

We reserve the right to make changes to this Privacy Policy without prior notice. We will only use information in accordance with the Privacy Policy under which the information was collected. If you regularly use the Website you should continue to check this Privacy Policy for updates and amendments, as you will be deemed to have accepted the changes if you continue to use the Website after any changes have been posted.

4 How do we store and maintain personal information?

All of our employees are subject to obligations of confidentiality regarding information which they have access to in the course of their employment including the personal information of customers. All personal information is held in secure computer storage facilities and paper-based files. We take steps to protect the personal information we hold from misuse, loss, unauthorised access, modification or disclosure.

It may be necessary for us to maintain our records for a number of years. However, when information is no longer required, we will destroy records containing personal information securely.

5 How do we use the data we collect?

We use personal information collected from you for the following purposes:

  • to provide a more personalised service;
  • to deliver our products and services;
  • to contact you regarding the products or services that you have requested;
  • to carry out auditing, research and analysis in order to maintain, protect and enhance the services we provide;
  • to transfer your details (including account details) to relevant third parties, public bodies, industry organisations and regulators as reasonably required for the operation of our business;
  • to disclose your details to government and associated organisations as required by law; and
  • to collate a personal profile so that we can target relevant information to you

where you have not objected to such use, we might also use your information to let you know about other products and services which we offer which may be of interest to you. If you do not object initially, but you change your mind later, please email us at sales@duffells.co.uk.

6 Disclosure of your information

We will share your details among our companies at home and abroad including our joint ventures and with any future owners of the Website.

As we develop our business we might buy or sell stores, businesses or subsidiaries. Where such a transaction occurs, or in the event that we are or substantially all of our assets are acquired, the transferred assets will generally include customer information but any such transfer shall be conditional on this information remaining subject to the restrictions on its use as set out in the Privacy Policy notice pre-existing the transfer.

We employ other companies and individuals to carry out functions on our behalf including delivering packages, sending mail, providing marketing assistance, analysing data and providing customer service. In order to carry out their functions these companies and individuals may require access to your personal data but we shall only disclose such relevant personal information as is needed by them to perform their functions.

Where requested to do so, we may co-operate with any court, tribunal, regulatory body, police authority or other similar authority in any investigations or proceedings concerning you or your use of the Website. This may include disclosing information about communications transmitted via the Website to such authorities where required.

We may also use and share information relating to groups of customers, without identifying individuals, to learn more about customer behaviour and find ways of enhancing our service.

Where any of your personal information is transferred by us outside of the European Economic Area the ("EEA") in the course of sharing information as set out above, we will ensure that the information is transferred in accordance with this Privacy Policy and as permitted by the applicable data protection legislation. By submitting your personal data, you agree to the transfer, storing and processing of your data outside the EEA.

We regard our databases of information (which will include your personal information) as an important part of our business and we will not give or sell this information to any outside organisation for use in its marketing or solicitation without your consent.

7 Cookies – What are they and how do we use them?

"Cookies" are small bits of electronic information that a website can transfer to your hard drive to help tailor and keep records of your visit to that website. If you visit the Website, cookies are used to allow us to better customise your visit to your individual preferences, helping us provide you with the best possible service on the Website. Most major websites use cookies and their use is standard on the Internet. You can find out more about the way cookies work on www.cookiecentral.com and www.allaboutcookies.org.

We use cookies to:

  • simplify the logging on process for registered users;
  • help ensure the security and authenticity of registered users’;
  • provide the mechanisms for online shopping; and
  • enable traffic monitoring.

On visiting our Website you will be sent anonymous cookies to keep track of their browsing patterns and build up a demographic profile. In addition, if you have clicked on an M E Duffells advertisement on another site that links to this Website you may be sent an anonymous cookie that will allow us to analyse advertising effectiveness and manage our relationship with our associated websites.

Whilst you do not need to allow your browser to accept cookies in order to browse much of the Website or to access many of our services, you must have cookies enabled if you wish to shop online or access any areas reserved for registered users.

Most browsers allow you to turn off the cookie function. If you want to know how to do this please look at the help menu on your browser, but this may restrict the use of some parts of the Website.

8 Web Beacons – What are they and how do we use them?

We or third parties on our behalf may use web beacons in combination with cookies on the Website, in our emails or in our advertisements. Web beacons help us understand how visitors interact with the Website and enable us to measure the effectiveness of the Website and our advertising, for example by counting the number of individuals who have visited the Website via a particular advert.

A web beacon is typically an electronic image that is placed on a site, email or advert which allows a website to record the simple actions of the user opening the page that contains the beacon. Web beacons provide us with details of how the Website is navigated, how many individuals visit specific pages, the time material was viewed, the types of browsers and computer operating systems used and the Internet Protocol addresses from which you connect to the Website. This is information that is available to any web server you visit and web beacons do not give any extra information away. Web beacons are simply a convenient way of gathering simple statistics and managing cookies and by being able to recognise you this allows us to improve your experience of the Website by enabling us to tailor and personalise your visit.

Where web beacons are used in connection with cookies then they may be rendered ineffective by either opting out of the cookies or changing the cookie settings in your browser.

You can find out more about the way web beacons work on www.allaboutcookies.org.

9 Links

The Website contains links to other websites. Please note that we are not responsible for the privacy practices of such other websites, and we recommend you read the privacy statements immediately on entering other websites. This Privacy Policy applies only to information collected through the Website.

10 Your rights

IF YOU DO NOT WISH YOUR PERSONAL DATA TO BE USED IN THE MANNER SET OUT IN THIS PRIVACY POLICY PLEASE EXIT THE WEBSITE IMMEDIATELY AND DO NOT USE THE WEBSITE IN THE FUTURE.

You have the right to obtain a copy of any personal information which we hold about you and to notify us of any inaccuracies. If you would like to obtain a copy of your personal information please write to us. You will need to verify your identity and specify what information you require. We may charge you a fee to cover our costs incurred in providing you with a copy of your information.

We will be happy to answer any enquiries from you regarding this Privacy Policy, the personal data we hold about you or the use we make of it. If you have any queries, comments, or if you wish to correct or update the data we hold about you, please either email us at accounts@duffells.co.uk or write to us at:

The Data Protection Compliance Officer
ME Duffell Ltd,
Unit 3
Commerce Way,
19 Commerce Park,
Croydon,
Surrey,
CR0 4YL

Please enclose your postal details and a cheque for £10.00 payable to M E Duffell Ltd.

If you wish to know more about your rights please visit the Information Commissioner's Website at www.informationcommissioner.gov.uk.

11 Jurisdiction

This privacy policy will be exclusively governed by and construed in accordance with the laws of England and Wales whose Courts will have exclusive jurisdiction in any dispute, save that we have the right, at our sole discretion, to commence and pursue proceedings in alternative jurisdictions.

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